It is reported that the accounting firm, Champion, based in Salford, has been given £35,744 in lottery money to pay for a Salsa teacher to teach classes at its headquarters.
The firm reportedly undertook the classes as part of a health and lifestyle assessment.
Champion claims the Salsa classes and other health activities it is offering to its employees, are aimed at removing the image of accountants as overweight, middle-aged men in braces.
You will note that the phrase "...aimed at removing the the image.." is used, as opposed to "getting our staff fit and healthy".
I have a feeling that this is more of a marketing ploy, rather than a genuine health and safety initiative. Indeed the first class was only held on 29th March, Champion state that:
"We're hoping that everyone enjoys it so much that we can make it a regular occurrence in the Champion office!"
In other words they are just testing it out.
Why should they get Lottery money for this?
Needless to say Nanny's chums in Sport England, which distributed the money, have no such qualms about giving charitable money to a presumably profitable firm that employees middle class "fat" (in the nicest sense) accountants.
Sport England deludes itself by calling the money an investment, which is part of a "targeted programme in the North West to encourage employers to put more emphasis on sport and physical activity".
Morons!
All that has happened here is that a canny firm of accountants have found a way of subsidising their employee perks programme, as well as garnering some free PR.
The money the National Lottery raises is meant for much needier causes than this, so Nanny claims anyway.
A disgraceful waste of Lottery money by anyone's standards!
Champion aren't alone in this,
ReplyDeletehttp://news.bbc.co.uk/1/hi/england/manchester/4931486.stm
In this case I think the accountants have learnt a new trick from from footballers.
Looks like an easy way of making money, lottery funds, grants, EU gravy train. Can anyone post how to get hold of the application forms? What are the best weasel words to put down?
ReplyDeleteI have a study in mind: An analysis of high-altitude urine dispensation and it's enforced perception as precipitation.
500 grand should get it started.