Those of you with long memories may well recall that fine old series of adverts (featuring Tony Hancock) "Go to Work on an Egg".
However, times change, and since then Nanny in her many guises (the rot set in with Eggwina Currie) has been lecturing us about the evils of eggs (aside from their "binding qualities", they are harmless).
I don't know why she has got such an antipathy towards them, they are:
1 An excellent source of protein
5 Easy to store and cook
Nanny would have us believe that they are a dangerous source of cholesterol.
This is of course bollocks.
Anyhoo, Nanny has got herself into a right old state over a proposed advert for eggs by Noble Foods that uses children's voices.
The advertisers want to use the children's song, "Chick, chick, chick, chick, chicken, lay a little egg for me".
Nothing wrong with that is there?
Nanny's trolls in the advertising watchdog Broadcasting Advertising Clearance Centre (a little known body, that is only notable for having banned last year's revival of the Hancock egg adverts...can you see a pattern here folks?) are very upset about the whole thing and have banned it.
Using children's voices was outside the television standards code, even though no children actually appear in the advert.
Kristoffer Hammer, from BACC, said that BACC allowed children under some circumstances to feature in egg adverts, but their voices could not be used to "promote" omega 3 eggs, a concept that most children would not be interested in.
Noble Foods spokesman, Finn Cottle, said:
"We're beginning to suspect that the BACC has a vendetta against eggs."
Indeed she has Mr Cottle!
I can only assume that when she was a child Nanny suffered some form of egg related trauma, which has left her scarred for life. If not, she should have done!
Last year, you will recall, BACC banned the Tony Hancock advert.
It featured him eating two eggs for breakfast.
BACC said that this promoted an unbalanced diet.
My message to BACC is simple:
Breeda McBrearty, a nutritionist, quite rightly thinks that BACC is talking out of it own backside. She said that it was "ridiculous" to suggest that children should not enjoy eggs as part of a healthy diet.
Those of you wishing to drop Kristoffer Hammer of BACC a line, with your thoughts on the matter, can email him here email@example.com
Take a trip down memory lane and watch BACC's banned Tony Hancock adverts here:
Maybe BACC will try and ban this site too?