Nanny has decided to ban celebrities; what a bloody good idea!
Unfortunately her ban only extends to those celebs who endorse, what Nanny describes as, "junk food".
Nanny's chums in the Department of Health have issued an advisory document that says:
"Role models for children should not be used to endorse or personally to promote products (high in fat, salt or sugar) or promotional offers to children."
Now correct me if I'm wrong, but isn't it the role of parents to decide what children should eat?
The state should have no part to play in dictating, in a consumer society, who can buy what food product.
Nanny's dictat may end campaigns such as the Walkers crisps advertisements starring Gary Lineker, and David Beckham's £1M a year appearances for Pepsi (no loss there then).
The ban also extends to cartoon celebrities such as The Incredibles, who are used to promote Golden Nuggets cereal, and Spiderman who for reasons best known to himself eats Penguin biscuits rather than flies.
The proposals affect TV and cinema adverts, as well as internet campaigns and product packaging aimed at children under 12.
Needless to say Nanny does not think that her proposals go far enough. Health campaigners want a total ban on advertising "junk foods" to children. They believe voluntary codes will leave "wriggle room" for manufacturers, who will still be allowed to use celebrities to promote "healthy" foods and balanced diets.
Nanny classifies some brands of sliced white bread (which we all know to be the work of the devil!) and chicken tikka masala as "healthier choices".
Interestingly, because Nanny cannot issue a law that covers all potential loopholes, non celebrities that have been created especially for the promotion of "junk food" will not be banned.
In other words, Ronald McDonald and Tony the Tiger live to fight another day.
If only Nanny could kill off that irritating clown, then she might have maintained some credibility!